The womenswear label Totême was founded almost five years ago in New York City by Swedish fashion blogger and journalist Elin Kling. Until now, their elegant yet simple designs for everyday wear were only available online. That changes now, as the label is opening their first brick and mortar retail location in Kling’s hometown of Stockholm.
About the location, developed in close collaboration with renowned architect Christian Halleröd, creative director Kling says: ‘We have high ambitions for Totême’s first venture into physical retail, and have spent a lot of time analyzing and defining what creates a modern and inspiring shopping experience today. Biblioteksgatan No. 5 is the outcome.’
The store will offer services including pre-booked visits (called ‘Fast track’), express store to door delivery for shoppers in Stockholm, and an upcoming members club with special events.
Apart from Totême’s womenswear collections, the store will sell selected jewelry, art books, and – a first for the brand – its first collection of leather shoes.
TOTÊME FLAGSHIP STORE | BIBLIOTEKSGATAN 5 | MON-FRI 10AM-7PM, SAT 10AM-6PM, SUN 12PM-4PM | WEBSITE | INSTAGRAM