A store like a home in a wonderful L.A. setting

After lots of success in New York, the online shop The Apartment by The Line opened a second physical location in Los Angeles – and the place is just as beautiful as the East Coast location, with a unique L.A. twist to it.

The concept remains the same: everything you see on display you can buy. Fashion, beauty, home ware, and art pieces from established and upcoming designers and artists are placed in an immersive environment for visitors to peruse.

Located on tree-lined Melrose Place in the vibrant, creative community of West Hollywood, the serene space is designed as a home. The Apartment by The Line – Los Angeles reflects the city’s expansive inclinations, occupying the second and topmost floor of a corner building in the center of Melrose Place, with its row of shops and cafes offering a measure of seclusion. The Apartment is spread out over two adjoining spaces, separated by an open-air walkway of Moroccan tile in a hushed palette of sun-baked grays, tan, white, and pale pink.

The team behind The Line also offers a whole range of services that enhance the shopping experience, including by-appointment shopping, personal styling, interior design consultation, and gift registries.

The Apartment by The Line // 8463 Melrose Place, 2nd Floor // Los Angeles // Mon-Sat 10am-6pm // website